Driving record-breaking sales during the NFL season
During the summer we teamed up with Tostitos, the NFL, and Goodby Silverstein & Partners to help spread the word about Tostitos’ Lucky Bags to football fans across the country.
We were asked to direct, produce, and shoot 19 different spots in a matter of days, and it’s safe to say we exceeded expectations.
- Director support
- Art direction
- Live action production
- Motion graphics
- Color and mix
Nineteen spots, millions of views, and one shiny award The challenge: 19 unique standalone spots. Each for a separate team. In four days.
Over five million impressions on YouTube alone, and one effie award for the campaign.5,626,322